Major Publisher Hires Consultant to ‘Rethink’ Business

Conde Nast magazines

Condé Nast (VOGUE, GQ, GOURMET) CEO Chuck Townsend just sent a memo to his staff announcing the hiring of the consultant group McKinsey & Company to “develop new perspectives” on how to generate money.

Mr Townsend warned that “we must realign Condé Nast to be a successful business in an emerging economy that is now predicted to be painfully slow in recovering.”  He said “all areas of Condé Nast will be included.”

The never subtle Gawker blog said this “will end Condé Nast as we know it.”


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