Dow Jones Gets Deeper into Personal Finance

SMARTMONEY has been bought outright by Dow Jones after it purchased Heart Corporation’s 50% stake in the franchise that includes the flagship magazine, website and custom-publishing division.  Dow Jones and Hearst have been joint publishers of SmartMoney since 1992.

As sole owner of the personal finance magazine, Dow Jones has plans to integrate the SmartMoney franchise into its News Corporation unit and the Wall Street Journal.

Robert Thomson, editor-in-chief of The Wall Street Journal, will oversee the editorial side of SmartMoney, replacing the current editor Edwin Finn.  He remains as editor of the Barron’s Franchise, another Dow Jones publication.

The company is expected to eliminate a dozen jobs but no cuts are expected on the editorial side.  No major editorial changes are expected either.  SmartMoney will continue publishing practical advice on saving, investing and spending along with technology, automotive and travel, fashion, fine wine, and other lifestyle features.

The monthly magazine has a circulation of more than 800,000.  Contact Tedra Meyer, Managing Editor, tedrameyer@hearst.com, for more information.

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