Print publishers gung-ho on mobile per recent survey

Many print publishers are focusing on the mobile market as an opportunity to expand their brands, reach new audiences and generate additional revenue, according to a recent survey by the audit firm Audit Bureau of Circulations.

You can access information about the Going Mobile: How Publishers are Preparing for the Burgeoning Digital Market survey here, such as the executive summary, the news release and purchase the survey as an iPhone app for $1.99 from Apple’s iTunes store.


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