Ambitious game plan to result in largest US sports magazine

ATHLON SPORTS, a monthly sports magazine, will launch in October, 2010.  The distribution will be via insertion into daily newspapers, which will result in a reported 7 million circulation, making it the largest sports magazine in the US.

The magazine will profile America’s elite athletes, provide preseason insights from America’s premier sports editors, and tell compelling sports stories from around the country.

The publisher is Athlon Sports Communication, based in Nashville, TN, and headed by Stephen Duggan, a founder of Publishing Group of America, the publisher of newspaper inserts AMERICAN PROFILE, RELISH and SPRY.

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