Tide brings in first issue of regional surfing magazine

GHETTO JUICE debuted at the US Open of Surfing in Huntington Beach, CA and is a free Newport Beach-based magazine dedicated to the area’s surfer community.  It is published by surf industry veterans Skip Snead (former editor of Surfing Magazine) and Joe McElroy (former art director for Surfer magazine).

Snead originally launched the magazine in black-and-white in 1992.  It only lasted a few months before Snead returned to corporate surfing magazines.  This reincarnation of the magazine is much different, sporting a hot pink cover.

“We want to be the voice of Orange County surfing,” Snead told the Daily Pilot newspaper.

Ghetto Juice will be distributed at local surf shops throughout Orange County.